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One tag should link to many different keywords and themes which you've posted about and also you should assign no more than three tags to a single post.  Be sure that the tags you select are varied and not repetitive of one another because this may hurt your SEO efforts. Link Internally and Externally If appropriate, including internal links and external links throughout your article is a fantastic exercise. Along with helping readers find exactly what theyre searching for and reviving a number of your old content , inner linking allows you to highlight your own website's validity.  You can link to other blog posts or to your webpages.   Shorten Your Blog URL Site URLs are among the items that search engines crawl to inform what your page is about.  For this reason, its readable and to prevent a mess of numbers and characters that offer the reader or into search engines with no context.

 

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Below is a sheet that divides down the anatomy of a URL; it reveals how to structure them and where to put keywords.  Remember your URL doesn't need to be a pick up of the page title.  Utilizing shorter URLs is a blogging best practice since they're easier for search engines and readers to understand. You'll be on the ideal track to producing high-quality content for your readers and creating a site strategy. If it comes to ranking number one in Google search results, which do you think is more significant Technical SEOthings like getting meta tags, alt descriptions, and going text directly or Composing really really really really handy content In my experience, its a mix of both, but more notably B: Writing really really really really useful content.

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From what Ive learned, technical SEO only gets you up to now.  Remain there and to reach the top, an article needs to be useful to the reader.  The reason for this is since it contrasts with Googles number one prioritythey want to rank the finest useful content first. To help you out, here are just six of those practices Ive used to help my website articles ranking.  From the end of this article, youll have a playbook.    The Perfect Word Length Should you Google Perfect word length for a blog post youll encounter this commonly used chart in the Serp IQ study: a lot of men and women utilize this chart to justify writing really very long posts. From my experience, a guide will outrank a manual of 2,000 words any day.  But my personal guideline is to aim for 1,500 words.  And while I just said there is not any perfect span, I follow this principle because it compels me to think about all angles of the subject Im writing about.

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  They scan.  In reality, research finds that youre blessed if people read over 20% of what youve written. So, if you would like to keep people engaged with this particular essay, youve got to break down your writing into concise paragraphs. They seem like work.  They frighten off people.  They leave your website if you scare off people.  And should they leave your website, thats a sign to Google that your article isnt quite beneficial.  And when its not useful, you begin to fall in rankings.   Your Headings Need Hooks Look at these two subheadings and pick the one that captures your attention more: Use Cooking Spray When Frying an Egg or This Ingredient Makes Frying an Egg 10 Times Easier The second headline catches my interest longer, and Ill guess it will for you also.

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The very first headline gets the answer.  How can you fry an egg Utilize cooking spray.   Theres no reason.  The headline creates interest.  You dont understand what will create an egg easier to unsubscribe unless you continue reading. And if they stay on your own page longer, thats an indicator to Google which youve got good content.  Therefore, after youve written your post, go back and look for opportunities to create hooks.  If you need help with your hooks and headlines, one resource I turn to time and time again is this free guide on How to compose Magnetic Headlines. The Big Benefit When You Use Steps and Lists Have you ever thought about why we enjoy lists It turns our brains are wired for lists. Participants in the study were much more likely to achieve aims if they created lists than people who did not.

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A Featured Snippet is simply an answer to a search result that Google chooses out of an articleand most frequently its in the form of a listing.  From the example above, Google reveals a number of steps on the best way to plan an event right within its own results.  The reason Featured Snippets are so valuable is that in the event the article is your one Google picks to feature, your click-through rate skyrockets. Ive seen firsthand how valuable Featured Snippets have been for many of Wild Apricots posts, as theyve improved our rankings and our traffic.  If you want to obtain a Featured Snippet, theres some speculation about how Google picks them, but normally whenever I write a blog post, I try to add lists or measures as often as possible.   The Kinds of Images That Work Finest Take a look at these two images.   Its not only that the picture of rocks isnt appealing, but its that were actually hardwired to enjoy pictures of people better.

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Since I started using images of people in my blog posts, Ive discovered they get shared a whole lot more, which is another factor Google believes in its positions.  Its a little change which makes a big difference.    Why Your Articles Must be Evergreen Have you ever clicked on a post from a Google search result only to find the content obsolete When I encounter obsolete articles, I click the back button and try another result. Thats why should I need something to rank highly, I attempt to create whats called evergreen contentcontent that remains applicable over a long time period.  This means I avoid writing about things which have time-based info or fads.  Some of Wild Apricots evergreen content was in the top of Googles search results for years. If youd like my full playbook on nonprofit SEO, it is possible to observe my free webinar How to Grow Your Organization by Obtaining Lots and Lots of Traffic to Your Website.